35,000+ verified 5 star global reviews
100% Raw Monofloral
Manuka Honey.
Potent in bioactive compounds that naturally support energy, recovery, and peak performance.
Find your match
Show me the honey.
From everyday wellness to high-strength grades, find the perfect jar to suit your needs.
UMF™ 10+ MGO 263+
UMF™ 10+ Manuka honey is a certified, everyday strength to support natural vitality for active families.
UMF™ 15+ MGO 514+
UMF™ 15+ Manuka honey delivers higher-strength support to fuel everyday wellness and keep you feeling your best.
UMF™ 20+ MGO 829+
UMF™ 20+ Manuka Honey is packed with nutrients and essential vitality to help you live your best life.
UMF™ 24+ MGO 1122+
UMF™ 24+ Manuka honey is a high-potency, expertly sourced honey for powerful natural support and premium everyday use.
UMF™ 26+ MGO 1282+
UMF™ 26+ Manuka honey is an exceptionally rare, ultra-high potency grade for those seeking the very best in natural performance
UMF™ 28+ MGO 1450+
UMF™ 28+ Manuka honey is an ultra-rare, elite-grade honey delivering exceptional purity and peak natural potency.
UMF™ 30+ MGO 1620+
UMF™ 30+ Manuka honey is our most potent and exceptionally rare grade, delivering the pinnacle of natural strength and purity.
UMF™ is an independent quality mark that verifies our honey is genuine New Zealand Manuka. A higher UMF™ grade means more of Manuka's signature natural compounds.
MGO is a natural compound found in Manuka Honey - methylglyoxal. The higher the number, the more concentrated the natural compounds.
Liquid gold you can trust.
UMF™ 30+ Premium BoxThe rarest expression of our hives, produced in extremely limited quantities, a honey of exceptional purity and potency at the very peak of the UMF™ scale.
$609.88 USDShop
Wellness Boost KitThis advanced wellness kit is designed for those seeking higher-potency natural support for immunity, recovery and overall resilience.
$131.88 USDShop
Daily Ritual KitUMF™ 20+ Manuka Honey, single-serve sachets and soothing drops to support gut health, immunity and everyday wellness at home or on the go.
$76.88 USDShop
Manuka Honey for Pets MGO 550+Natural support for your cat or dog's immunity, digestion, skin and overall wellbeing, with easy, mess-free feeding.
$69.88 USDShop
Manuka Honey MinisCompact Manuka Minis offer quick, on-the-go support - a great way to trial different potencies before committing to a larger jar.
from $32.98 USDShop
Single Serve PacketsManuka Honey for convenient, on-the-go wellness to support everyday vitality wherever you are.
from $25.88 USDShop
Personal-Aid
by New Zealand Honey Co.
Hard-working, natural Personal-Aid products for home and on the go, supercharged with the benefits of pure New Zealand Manuka Honey.
Make nature your first line of defence.
Tracked & traced
From the hives to your jar.
We partner with expert beekeepers across New Zealand, chosen because they share our standards on quality and bee welfare.
Extracted cold and unpasteurised, so the honey that leaves the frame is the honey in the jar.
Every batch is independently tested by an accredited New Zealand laboratory across the full set of scientific markers, including those required for UMF™ grading, to confirm authenticity before it earns its label.
The batch number on the jar pulls up that jar's own test results. Nothing to take on faith.
Accreditations & quality assurance
Trust us, you're in good hands.
These are the checks that stand between the hive and your spoon, and what each one actually proves. We only deal in real.

The UMF™ grading system appraises natural markers found in Manuka Honey and assures purity and quality.
It's the clearest way to know a jar is real Manuka, and we publish the certificate for every batch.

Our honey is certified and in compliance with the Non-GMO Project Standard.
Bees travel a long way from home, so the land around every hive is checked too, not just the honey in the jar.

Every batch of our honey is tested in independent laboratories to ensure it is glyphosate free.
Glyphosate is the world's most common weedkiller and it turns up in honey. We test every batch, not just a sample.

Certified by FIANZ, The Federation of Islamic Associations of New Zealand (Inc).
Honey shouldn't be the thing you have to think twice about. More families can share the same jar.

We are Fernmark accredited and approved by the NZ Government as a trusted exporter.
Real Manuka can only come from New Zealand, the same way Champagne only comes from Champagne.

Our independent certification shows you the exact MGO levels in our Manuka Honey.
MGO is the strength figure. Printing ours means you can compare our jars against anything on the shelf.
Our story
It started with one disoriented bee.
In 2018, a disoriented bee landed in Scott Brundell and Marc Eurell's office in Mount Maunganui. They fed her, watched her lift off again, and a day later, the chance to buy New Zealand Honey Co. came up.
The Ward family had been beekeeping here since the 1930s. Scott and Marc kept their standards and added a mission: be radically transparent about every jar, right back to the hive.
Read moreYour loyalty, rewarded.
With every order you place you could be earning rewards - points to redeem, member perks, and the more you engage the more you unlock.
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1. Earn points
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Redeem at checkout on anything we sell, including subscription orders.
The buzz on the street
Don't just take our word for it.
I love the taste! I've got more energy, I feel great! Overall amazing product!
We are longtime subscribers to New Zealand Honey Co. Our favorite honey is the 15+. Their quality is unmatched and there's comfort in knowing you're getting genuine, UMF™ graded honey.
I love this Manuka Honey. I had tried others before but nothing was as good. I take it regularly and I really notice the difference.
I've placed three orders and will soon be ordering my fourth. I've ordered the UMF™ 15+ twice and 20+ once. I enjoy them both, especially in my coffee, and my energy has levelled up my workouts.
This Manuka Honey is genuine and delicious. I take a spoonful whenever I feel a bit run down, it's part of how I look after myself.
I've bought the 24, 26, and 28+ UMF™. One of them is always within reach, it's become the thing I turn to.
Journal
Discover more about Manuka
Understanding Manuka Honey: Harvesting and Quality VerificationManuka honey's value comes down to two things: a harvest window of just two to eight weeks, and independent lab verification of...
Read article
Manuka Honey for Men's Health: Science-Backed SupportMen juggling work, training and family often put wellness last. Learn how the active compounds like methylglyoxal, flavonoids, ...
Read article
Manuka Honey for Cats: Why Less is More.Curious cat owners often ask if Manuka Honey is safe to share. Here's what's currently understood about Manuka Honey and cats, ...
Read articleCommon questions
FAQs
What is Manuka Honey?
Manuka Honey is made by bees that forage on the flowers of the Manuka tree (Leptospermum scoparium), which grows wild across New Zealand. It flowers for only a few weeks each summer. What sets it apart is a set of natural compounds, led by methylglyoxal (MGO), found at levels no other honey reaches, plus a richer, earthier flavour than table honey.
What is Manuka Honey used for?
Most people take it as a daily wellness routine, a spoonful straight, stirred into warm water or tea, or over breakfast. It's also popular as a natural ingredient in skincare and haircare. Every batch of ours is tested and graded so you know exactly what's in the jar.
Why is Manuka Honey so expensive?
Three reasons. The Manuka tree flowers for only two to six weeks a year, so the harvest window is tiny. It grows in remote parts of New Zealand, so hives are often placed by helicopter. And every batch is independently tested for four natural markers before it can carry a UMF™ grade. Rarer honey, harder to collect, verified before it ships.
What does the UMF™ number actually tell me?
UMF™ checks four natural markers in the honey at an independent lab. MGO, leptosperin, DHA and HMF, so the number covers both how potent it is and whether it is genuinely Manuka. A higher number means a rarer, more concentrated honey. It is the only grading system that checks all four, which is why we print it on every jar alongside our licence number.
Is UMF™ the same as MGO?
No. MGO measures one compound, methylglyoxal. UMF™ measures that plus three other natural markers, and is backed by a licensing system with audits. The two don't convert to each other, but every UMF™ grade has a minimum MGO level. We print both numbers so you can compare our jars against anything on the shelf.
What's the difference between UMF™ 10+ and UMF™ 24+?
Concentration and rarity. UMF™ 10+ (MGO 263+) is an everyday grade with a smooth, mild flavour. UMF™ 24+ (MGO 1122+) has more than four times the MGO, a deeper, more intense taste, and comes from a much smaller share of each harvest. Both are genuine, tested Manuka, the higher grade is simply more concentrated.
How much Manuka Honey should I have a day?
There's no set amount - it's a food, so use it the way you'd use any honey. Most of our customers get through about a teaspoon a day, in tea, on toast or straight off the spoon. Higher grades are richer, so people tend to use a little less. The grade you'll actually finish is the right one.
How do I know my jar is real Manuka?
Every batch is tested by an accredited New Zealand laboratory and meets the New Zealand government's official Manuka definition before it can be exported. The lot number on your jar pulls up that batch's own results and the site it was harvested from.
How should I store it, and does it expire?
Keep it in the pantry with the lid on, no refrigeration. Crystallisation is normal and a sign of raw, unpasteurised honey; stand the jar in warm water to soften it. Each jar carries a best-before date on the base.